BJP turns PM Modi visits to states into ‘swachh’ drives

Organized cleanliness drives now precede Prime Minister Modi’s state visits across India. These initiatives transform pre-VVIP spruce-ups into public campaigns involving citizens and officials. Haryana launched a statewide drive ahead of Prime Minister Modi’s upcoming visit to Jind. Similar campaigns were observed in Odisha and West Bengal during recent visits. The true success of these drives will be measured by sustained cleanliness after the visits conclude.