Indian households now spend more on experiences and lifestyle choices. Average monthly spending has risen across both rural and urban areas. Food now constitutes a smaller portion of household expenditure. Easy credit options enable more accessible purchases and lifestyle upgrades. Despite increased spending, financial security remains a significant concern for many.
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Does money buy happiness? What India’s spending power reveals about how we live
- by The News Vista
- July 21, 2026
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- 2 months ago

